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Protect our Water Jackson Hole

Project Role

UX Design & Research Front-End Web Development

Project Credits

  • Agency: TMBR Digital Agency
  • UI Design: Gary Huck

01 // Project Overview

Clean Water for Future Generations

Protect our Water Jackson Hole (POWJH) is a nonprofit in Jackson, Wyoming dedicated to restoring and protecting the Snake River watershed to ensure clean water in the region. They began as a smaller group, Friends of Fish Creek, and I had the opportunity to work on their original site as one of my first projects at TMBR Digital Agency. At that time, I was just starting to learn front-end and WordPress development, and that first site served the organization for over 8 years. But as their organization expanded into POWJH, they needed to update their web experience to better showcase their expanded issues and initiatives.

Stephen Williams Photography, Jackson Wyoming

02 // Information Architecture & Sitemap

Streamlining the Navigation & Content Flow

To support POWJH’s expanded mission, I restructured the sitemap and navigation to provide a clear path between the issues affecting the Snake River and POWJH’s initiatives. Through interactive mapping, categorization of content and robust related content, the user is able to better understand the connection between issues and projects and steered to support POWJH’s mission. The new structure will also accommodate for future growth within the organization.

03 // UX Design & Wireframes

Shaping an Intuitive User Experience

Extensive experience with POWJH, audience research and user analytics informed the creation of detailed wireframes for over a dozen templates of the site. These prototypes reimagined a new content structure for the site to provide an intuitive and engaging user experience tailored to POWJH’s expanded content and served as a foundation for the UI design.

04 // Web Development

Flowing into an Engaging Website

After the design was complete, I stepped back in to bring the prototypes to life creating an interactive and engaging web experience. Pairing an interactive and responsive front-end with a custom WordPress content management system allowed the client to have full control over all content. Building a flexible component library also allows for future growth on the site within a consistent design system.

Visit Website

05 // Development Highlight

Understanding the Issues Through Interaction

To help the user visualize the of issues that POWJH is working to address, we developed an interactive and filterable map of the Snake River Watershed. Giving the client the ability to pinpoint the issues for each individual tributary allows them to show the breadth of their work in an engaging way.

06 // Responsive Development

Cascading Across Screensizes

Using current CSS best practices, I created a fluid site to be enjoyed seamlessly on any device or screen.